Every training program, case study, and consulting engagement shares the following three defining characteristics.
- Realistic: Insight is distinguished from many other training programs by our relentless focus on the pragmatic, practical nature of our content and teaching. We are focused on helping our students think faster and more effectively about the factors that influence the success or failure of their projects and ideas.
- Holistic: Ultimately, we believe that the success of a business and of the individuals that work in it is based on their ability to understand, respond to, and shape the context in which they operate. Our learning programs all focus on helping participants understand how their actions are linked to the broader strategic environment, both inside and outside the company.
- Communications-centric: At Insight, we believe that Communication is central to every other business activity. If you can not communicate effectively you can not manage, lead, market, or perform to your full potential. Our training programs all put communications at their core.
The Insight 360 Framework
Insight has drawn on these guiding principles to build the Insight 360 learning framework. Insight 360 is both the principle framework through which we teach managers to approach business and strategic communications problems and the foundation for our own case study and course development.
The Insight 360 framework encourages leaders to think through business problems and decision from the perspective of all the stakeholders affected by and involved in the decision. Leaders and managers learn to think through the strategic implications of different stakeholder incentives and the proper method and style for communicating decisions to different grou。
Through case studies drawn from our global network of clients and our partnership with Qinghua University, participants in our learning programs learn how the framework has been applied in similar business situations around China and the World. Insight also uses the Insight360 framework to develop customized case studies for each of our clients, giving participants an opportunity to apply insights and best practices to the key problems and decisions facing them in their daily work.
To see how our Learning Philosophy works in practice, please click here.